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Marketing
Travel fair in Helsinki
The biggest tourism event called "MATKA" in the Nordic countries, taking place annually in January in Helsinki, Finland.
Televalleys
The channel that provides 24-hour information on everything that the traveler may be interested in. From lesser-known sites to themed itineraries and traditional recipes. We give voice to the protagonists of Italy's valleys.
Focus groups
Italian Valleys arranged meetings with small groups of individuals interested in learning more about the specific vacation options offered by the Italian valleys in connection with the Matka Tourism Fair in Helsinki. It provided a chance to share travel options while also gathering helpful advice from individuals in attendance in a casual and comfortable setting.